GP Consulting

A freight forwarder is an agent that helps companies arrange the international transport of goods. They typically do not own transportation assets (planes, ships, trucks) but act as intermediaries, booking cargo space with carriers, handling documentation, and often consolidating shipments from multiple shippers to get better rates. A 3PL (Third-Party Logistics provider), on the other hand, offers a broader range of logistics services which may include transportation, warehousing, fulfillment, and more. 3PLs often manage a chunk of a company’s supply chain. In practice, many 3PLs also perform freight forwarding services, and large freight forwarders (like DHL, Kuehne+Nagel) function as 3PLs. The key distinction: freight forwarders specialize in the execution of shipments and navigation of customs, whereas 3PLs provide integrated solutions that can encompass entire logistics operations. Choosing one depends on your needs – you might use a freight forwarder for international shipping and a 3PL for warehousing and distribution, or a single partner for both.

Reducing shipping costs can be achieved through multiple strategies:

  • Optimize mode and route: Ensure you’re using the most cost-effective mode (sea vs. air vs. rail) that meets your timeline. For example, use ocean freight for non-urgent goods, which is far cheaper than air. Consider multimodal (like sea+rail) if it’s cheaper and still meets lead time.
  • Consolidate shipments: Instead of many small shipments, combine orders to ship full containers or truckloads when possible, to get better rates per unit (LCL/LTL shipments have higher costs per unit weight than FCL/full loads).
  • Negotiate rates or use forwarder contracts: If volumes are high, negotiate long-term contracts with carriers or work with a freight forwarder/3PL who can offer bulk rates by combining client volumes.
  • Optimize packaging: Eliminate wasted space and weight – e.g., use efficient packing to fit more units per pallet or container, and remove unnecessary packaging weight. Carriers charge by volume/weight, so reducing either can cut costs.
  • Review Incoterms: If you currently buy goods under terms where the supplier controls shipping (like CIF), you might switch to FOB and arrange shipping yourself if you can do it cheaper. Conversely, in some cases leveraging supplier arrangements might be cheaper if they have bulk deals.
  • Improve forecasting: Rush shipping (air freight or expedited) often happens due to last-minute needs. By forecasting better and shipping via cheaper modes on a normal schedule, you avoid expensive urgent shipments.
    Each strategy must be considered with its trade-offs (e.g., longer transit for cheaper cost). GP Consulting often helps analyze these factors to find the optimal logistics setup for our clients.

FOB (Free on Board) and CIF (Cost, Insurance, and Freight) are two common Incoterms. Under FOB, the seller/exporter is responsible for delivering the goods onto a vessel (and clearing export customs). Risk and cost transfer to the buyer once the goods are on board the ship. The buyer then arranges and pays for the main transport, insurance, and import customs onwards. Under CIF, the seller’s responsibilities go further – the seller/exporter must pay for the cost of freight to bring the goods to the destination port and also procure minimum insurance for the buyer’s risk during transport. In CIF, risk transfers to the buyer once goods are on board (same point as FOB), but the seller pays freight and insurance to destination. These terms affect your logistics because they determine who arranges the shipping and who bears the cost/risk at each stage. If you buy CIF, your supplier will handle main carriage and include those costs in their price (often convenient, but you have less control over the carrier/route). If you buy FOB, you control the shipping from the origin port onward, which can give you better control and possibly cost savings if you can get good freight rates. Companies choose based on their expertise and bargaining power in logistics.

Effective shipment tracking typically involves a combination of systems and communication:

  • Use a tracking system: Most freight forwarders and carriers have online tracking portals where you can enter container numbers, air waybill numbers, or tracking IDs to see status updates. Integrating these with your internal systems or subscribing to updates can automate the process.
  • Milestone updates: Identify key milestones to track (e.g., departed origin, arrived at port, customs cleared, out for delivery) and ensure you get notified at each. Some platforms allow setting alerts.
  • Work with reliable partners: A good freight forwarder or 3PL will proactively provide tracking updates. Ensure they have your contacts to email or text updates, especially for exceptions (delays, holds).
  • IoT/GPS for high-value shipments: For very critical or high-value shipments, some companies use GPS trackers or IoT sensors attached to containers/pallets, which give real-time location (and sometimes condition) data independent of the carrier.
  • Regular communication: Don’t underestimate a periodic check-in with the logistics provider for status, especially around estimated arrival times – sometimes personal follow-up can reveal issues that automated statuses haven’t yet flagged.
    By combining carrier data with a proactive logistics team or partner, companies can maintain near real-time visibility of their shipments. Modern supply chain visibility software can even aggregate all your shipments on one screen, which is increasingly popular.

 A shipment can get stuck in customs for various reasons (missing paperwork, inspection, duties issues, etc.). Here’s what to do:

  1. Find out the reason: Contact your customs broker or freight forwarder to get details. Sometimes it’s a simple documentation issue (invoice discrepancy, missing certificate) that you can resolve quickly.
  2. Provide any requested info: If customs wants additional documentation (e.g., proof of origin, product specifications to classify properly, permits), supply them as soon as possible. Engage your supplier if needed for documents like certificates of origin or test reports.
  3. Compliance check: Ensure there are no compliance flags – for instance, if it’s held for suspected IP infringement or regulatory non-compliance (like FDA hold for foods/drugs in the US, or CE marking in EU), you may need to prove compliance or correct an issue.
  4. Engage a broker or consultant: A good customs broker will be your advocate and problem-solver with customs. If you didn’t use one, consider hiring one or a consultant to help navigate the issue. They understand local customs procedures deeply and might expedite resolution.
  5. Be ready to pay duties or fees: Sometimes delays are due to duty payment issues. Ensure you’ve arranged prompt payment of any import duties/taxes. If goods are held in a customs warehouse, there might be storage fees accruing, so speed is important.
  6. Learn for next time: Once resolved, address the root cause. If it was documentation, improve your documentation process. If it was classification, double-check your tariff codes. The goal is to prevent repeat issues.
    In summary, swift communication and compliance are key. Customs issues can often be resolved quickly if you provide what’s needed and have the right expertise guiding you.

Ocean freight rates are determined by supply and demand for shipping capacity, as well as operating costs and market dynamics. Key factors include:

  • Global trade volumes: If many companies...
  • Key Takeaways (continued):

Ocean freight rates are largely driven by supply and demand for shipping capacity. Key factors include global trade volumes (demand for slots on ships), available vessel capacity (supply of ships), fuel prices, and carrier strategies (carriers sometimes idle ships or consolidate routes to adjust supply). They also reflect disruptions: port congestion or events like canal blockages can spike rates due to reduced effective capacity. For example, in 2021 an unprecedented import surge combined with port delays drove rates to record highs, while in late 2022 into 2023, easing demand and improved logistics saw rates fall back near pre-pandemic levels. In essence, small changes in demand or supply can cause big swings in price, and the global nature of shipping means events anywhere (a pandemic, a war, new regulations) can ripple through freight costs. Businesses manage this by budgeting for volatility, negotiating long-term contracts for stability, and staying informed via indexes (like the World Container Index) to time their bookings.

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